Decision makers in Stanbic Bank’s workplace banking proposition have shared their experiences about their relationship with the bank over the years in the maiden edition of Achiever Breakfast Series.
The event afforded Human Resource and Finance Directors from over 65 customer institutions the opportunity to provide feedback on service and product offerings, and for the bank to announce new proposition yet to hit the market.
In an interview with Goldstreet Business, Manager for Achiever & Workplace Banking, Lovelace Adjei-Aku, said the event was a good time to cement the relationship with stakeholders having done business together over the years.
“We will take on the feedback and improve our systems and propositions and then we have a marriage that is happy.”
Achiever is an enhanced customer value proposition for the silver segment of the Stanbic’s client base and consists of young professionals and middle age customers earning regular monthly income. It is a digitally-led product meant to make selling easier.
The Achiever proposition ranges from unsecured personal loans, salary advance, vacant land finance, home purchase, vehicle asset finance and current account.
Adjei-Aku said the Achiever product is for people who want to achieve hinting of exciting service offerings in the coming months on digital platforms that are easier to use by everybody whether one has data or not.
She rejected the perception that Stanbic was an elitist bank insisting, “We are the everyday bank for the everyday employee.”
The Workplace Banker said the Achiever Breakfast Series will be held quarterly and be extended to the regions of the country.
Head of Private Banking, Dr Ernest Asimenu, said the Bank’s strategy was hinged on client centricity, which seeks to reduce the number of customers to a relationship manager, amongst others; digitization to ensure customers can order, stop and track cheques digitally; and universal financial organization which takes care of financial inclusion.
Executive Head, Personal and Business Banking, Nana Dwemoh Benneh said Stanbic Bank with its 150 years of banking on the African continent remains the leader in authentic service solutions that are “fit-for-purpose for the continent.”
“We want to provide your employees with that piece of mind that they really can focus on what you want them to focus on which is excelling in the jobs they do for your business,” he noted.
By Godfred Tawiah Gogo