GOIL ‘efie ne fie’ promo to delight customers

Mr. Alex Josiah Adzew addressing dignitaries at the launch of the promo

Patrons of GOIL will be delighted with hundreds of exciting prizes on every top-up of fuel starting from GHS80 for vehicles and GHS50 for motorbikes in the ongoing ‘Efie Ne Fie’ promotion.

The three months promo which is currently ongoing, started on October 24, and is expected to end in January, 2019.

The campaign targets both private and commercial drivers as well as motor and tricycle riders.

Rewarding loyalty

Speaking at the ceremony, the Chief Operating Officer of GOIL, Mr. Alex Josiah Adzew said the campaign is meant to reward loyal customers for the love and commitment to the sustainability of the brand.

He noted that the company finds it reasonable to plough back the profits they make into the economy to benefit patrons.

“For the third consecutive year, GOIL has been adjudged the CIMG Petroleum Company of the Year. This award was dedicated to our customers. We are still the number one amongst over 85 competing OMCs. GOIL wants to share in its achievements by bringing more excitement to our customer base,” Mr. Adzew stated.

He announced that about one million rewards comprising 918,420 items will be given out instantly plus other attractive giveaways.

Mr. Adzew said unlike the previous promotions which had few tokens and high-priced items like vehicles, this time, thousands of consumers who buy GOIL fuel will be rewarded with gifts including free fuel and servicing as well as airtime.

Board Chair of GOIL, Hon Kwamena Bartels, entreated fuel consumers to be associated with the “Efie Ne Fie” promo because it is an instant rewarding effort adding customers of GOIL will benefit tremendously.

The promotion

Explaining the Efie Ne Fie Promo, the Head of Fuels/Marketing, Marcus Deo Dake, said the promotion which starts now to January 2019 is targeted at all customers, commercial, private vehicle drivers and motor riders.

At the GOIL service station, Orange scratch cards will be given to customers who purchase between GHS80 and GHS250, White scratch cards for fuel purchase above GHS250, whilst Black scratch cards are for fuel purchased by Motorbikes and tricycles.

By Wisdom Jonny-Nuekpe