Advans Ghana Savings and Loans announced the celebration of its 10 years of operations in Ghana.
The company was licensed by the Bank of Ghana in October 2008 and has remained committed to providing adapted financial services primarily to Ghanaian MSMEs.
Since its establishment, Advans has served thousands of customers in 19 points of sales across seven regions of Ghana.
The announcement of the Advans 10 year anniversary was made during a health walk to launch the celebrations.
The anniversary celebration also coincides with Advans rebranding and new logo launch, which started in July and will be ongoing in the next few months.
Advans’ new logo reflects the maturity and commitment of the international brand which now serves over 800,000 clients in Africa and Asia.
The modern logo design also shows the brand’s sense of innovation and openness to change as it enters into a new phase of growth.
The 10th anniversary health walk, which aimed to promote physical exercise and team work, brought together all staff members of Advans Ghana and passed through the principal streets of Accra, Tamale, Kumasi, Sunyani, Koforidua and Hohoe.
Other activities planned for the anniversary include various corporate social responsibility actions, a customer service week in the first week of October, the holding of the Advans Group South Saharan African board meetings in Accra, a dinner for staff and clients, an awards night and a thanksgiving service among others.
Speaking at the end of the health walk, Mr Francis Owiredu, the Deputy Chief Executive Officer said “over the years, Advans has supported the growth of entrepreneurs and businesses in Ghana with its financial products and services that are tailored to their needs.
We aim to continue to do so for many years to come. Our 10 year anniversary is a chance to celebrate our past successes and look towards the future, with a new brand and a continued focus on the needs of our customers. ”